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Consumer Trust Stories - Page 2

UK Stories

Consumer Trust stories

UK consumers want human checks in insurance AI use
Data Protection

UK consumers want human checks in insurance AI use

Human oversight remains a red line for many policyholders, with only 30% of UK consumers happy for insurers to use AI on pricing decisions.

By Sean Mitchell • 4 min read • Last month
UK consumers screen calls amid contact centre trust gap
Data Protection

UK consumers screen calls amid contact centre trust gap

Many legitimate calls are being ignored as scam fears and opaque AI use erode trust in contact centres across the UK.

By Joseph Gabriel Lagonsin • 4 min read • Last month
UK shoppers wary of AI product images, survey finds
Digital Transformation

UK shoppers wary of AI product images, survey finds

Trust in online retail is at risk, with 72% of UK shoppers worried AI-generated product recommendations could mislead them.

By Sofiah Nichole Salivio • 4 min read • Last month
UK firms face supply chain compliance woes, report says
Supply Chain

UK firms face supply chain compliance woes, report says

Most UK brands still lack proof their raw materials meet rules, with four in five reporting regulatory or compliance problems last year.

By Joseph Gabriel Lagonsin • 4 min read • Last month
UK marketers plan to spend more on AI, Canva finds
Data Protection

UK marketers plan to spend more on AI, Canva finds

Most UK marketing leaders plan to boost AI budgets, but consumers want clearer rules before trusting adverts made with it.

By Sean Mitchell • 5 min read • Last month
UK consumers use AI widely but trust lags, EY finds
Digital Transformation

UK consumers use AI widely but trust lags, EY finds

Concern is growing over who controls AI decisions, even as 74% of UK consumers have used the technology in the past six months.

By Sean Mitchell • 4 min read • Last month
TISA backs digital ID plans but warns on safeguards
Data Protection

TISA backs digital ID plans but warns on safeguards

Digital IDs could speed up account opening and cut fraud, but the industry body says ministers must first nail safeguards and liability.

By Karen Joy Bacudo • 3 min read • Last month

Global Stories

Consumer Trust stories

Asia startup regulation adds heavy compliance burden
Small Business

Asia startup regulation adds heavy compliance burden

New rules are forcing Asian startups to divert cash and staff from product work, with 88% reporting operational constraints, a study found.

By Karen Joy Bacudo • 4 min read • Last month
Merchants rush to adopt AI shopping agents, Ravelin finds
Data Protection

Merchants rush to adopt AI shopping agents, Ravelin finds

Most enterprise retailers now plan to use AI shopping agents, even as many say they are not ready for the fraud risks they bring.

By Joseph Gabriel Lagonsin • 3 min read • Last month
PriceMachine launches UK price comparison platform
eCommerce

PriceMachine launches UK price comparison platform

Shoppers in Britain now have another route to cheaper goods as a German price comparison group enters a crowded UK eCommerce market.

By Mark Tarre • 3 min read • Last month
Exclusive: Rover's Phil Katz on trust signals in pet care
Customer Experience

Exclusive: Rover's Phil Katz on trust signals in pet care

Rover says data, trust systems and AI tools are reshaping pet care marketplaces as owners seek more personalised services.

By Jake MacAndrew • 3 min read • Last month
Rain Viewer adds radar freshness indicators for maps
iOS

Rain Viewer adds radar freshness indicators for maps

Users can now see how stale each radar reading is at specific map points, exposing delays that often run eight to 15 minutes.

By Sean Mitchell • 4 min read • Last month
Trustpilot study says active reviews boost AI citations
Customer Experience

Trustpilot study says active reviews boost AI citations

Brands with active Trustpilot pages were far more likely to surface in AI answers, with the highest citation rate reaching 75.3%.

By Sean Mitchell • 4 min read • Last month
Australia & New Zealand brands lead APAC in agentic AI
Digital Transformation

Australia & New Zealand brands lead APAC in agentic AI

But data quality and integration are slowing deployment, as most brands in Australia and New Zealand remain unable to scale agentic AI.

By Sean Mitchell • 4 min read • Last month

Stories from Other Regions

Consumer Trust stories

ChatGPT adds Plaid-linked personal finance preview
Data Protection

ChatGPT adds Plaid-linked personal finance preview

Users can now ask ChatGPT about their own spending and savings after OpenAI added a Plaid-linked finance preview for US Pro subscribers.

By Karen Joy Bacudo • 4 min read • Last month
Australians want healthier supermarket discounts, poll finds
Millennials

Australians want healthier supermarket discounts, poll finds

Price promotions are steering many Australians towards less nutritious groceries, with 83% backing more supermarket discounts on healthier food.

By Joseph Gabriel Lagonsin • 4 min read • Last month
Scam losses more than double as fraud hits consumers
Fintech

Scam losses more than double as fraud hits consumers

More consumers are losing larger sums to fraud as fake invoice and investment scams drive the biggest financial harm, F-Secure says.

By Sofiah Nichole Salivio • 4 min read • Last month