Customer engagement stories
AI is trimming contact-centre admin and lifting productivity as CX teams seek gains without sacrificing the human touch.
More UK households could get real-time energy usage data as Centrica adds Chameleon to bolster smart meter rollout supply capacity.
The utility software group is tightening its leadership as it pushes its g2 platform into more regulated markets and pursues acquisitions.
Banks in Asia Pacific are set to use Mastercard's offers platform to counter super apps and prove more sales from promotions.
Advertisers can now tap livestream clips to pull shoppers from outside platform walled gardens, as live commerce gets harder to scale.
Marketing teams must rethink workflows as agentic applications shift work from manual coordination to system-driven decisions and action.
Nearly two-thirds of shoppers plan to buy before July, signalling a longer retail window and a bigger role for AI in bargain hunting.
Frontline teams at multi-location service businesses could cut dashboard churn as AskNicely's new tools automate insights and routine review replies.
Australian small firms get a faster way to reach customers as Constant Contact adds SMS to its email and social marketing platform.
Revenue teams can now pull call transcripts, coaching notes and pipeline data into AI tools, reducing manual prep for forecasts and account reviews.
Enterprise adoption is moving from pilots to production, helping Parloa lift net revenue retention to 150% and pass USD $50 million ARR.
Faster, more reliable processing for large analytics workloads is driving Countly's closer ties with ClickHouse as data volumes keep rising.
APAC retailers are losing margin as clunky loyalty systems fail to meet demand for real-time, personalised offers and easier redemption.
Cost-of-living pressure is pushing New Zealand households to protect power and water bills first, while telco debts are among the first to slip.
Bad addresses can waste spend, skew analytics and undermine compliance as firms move email verification from clean-up to core infrastructure.
Available first to premium members, the chat-based tool lets users manage spending, debt and savings inside the app as AI finance rivals multiply.
Marketers could cut audience build times by up to 90% as the tool lets teams define segments in natural language and edit them live.
In Singapore's crowded mobile market, Circles.Life is betting AI tools, cashback and lifestyle perks will help it stand out from rivals.
Credit unions and community banks gain extra protection as Eltropy embeds voice, device and fraud checks amid rising AI-driven impersonation risks.
Consumers are increasingly muting and unsubscribing, forcing brands to compete with inbox fatigue and attention overload rather than rival campaigns.