Email stories
The impact of email in the marketing mix dwindles, suggesting a need for diversified strategies, according to a new study by sales tech firm Sopro.
Barracuda Networks bolsters executive team with Nell ODonnell as Chief Legal Officer and Kim Mota as Chief Human Resources Officer, reflecting expansion plans.
8x8 unveils 'Sales Assist', a new tool designed to enhance customer satisfaction and streamline the retail experience.
Cyberattackers increasingly use deceptive simplicity, such as malicious HTML files and fake updates, to bypass traditional defenses.
Biztech Lawyers and Intelliworx predict modest growth in M&A activity, company consolidation, and an upswing in down round investments for 2024 tech industry.
Check Point Harmony Email researchers expose a new phishing tactic dubbed 'Business Compromise 3.0' exploiting Genial.ly platform.
Zoom is set to enhance its AI-powered customer experience suite, improving services for businesses of all sizes.
Storyblok survey shares festive buying behaviours, revealing brand websites hold most trust, while AI and influencers fall out of favour.
IT firm Crayon enhances its productivity services in Asia Pacific with Zimbra, Swoosh, SigniFlow, and Access4 partnerships.
Trustwave report exposes unique cybersecurity threats in retail sector, providing insights and strategies for resilience.
Sydney-based martech firm Atomic.io secures No. 2 spot for Innovation in Web/Mobile Platforms in the inaugural TMW 100 list.
n3 Hub has launched its CDP Orchestrator, a personalised marketing automation tool designed to offer real-time audience engagement.
Squire Technologies introduces Mirus, an innovative messaging platform set to transform mobile and enterprise communication.
GroupM and Criteo launch their first-ever partnership in the Asia Pacific, aiming to strengthen omnichannel commerce media.
From November, New Zealand computer products distributor Soft Solutions will rebrand as Bluechip Infotech New Zealand.
Former Hitachi Vantara executive Mark Ablett has been appointed as Senior VP for Proofpoint in the Asia Pacific and Japan region.
New Zealand's largest online auction site, Trade Me, has improved campaign performance by 20% using AI predictive models and tools to optimise personalisation.
Barracuda Networks proposes sturdy measures against escalating Australian credential stuffing scams, affecting around 20,000 consumers, with increased bot-assisted logins and poor password hygiene.
Singapore-based Dedoco's AI platform, Ping, aims to protect consumers from online scams, enhancing trust and security in business communications.
DocuSign, global e-signature leader, has announced an integration with WhatsApp, aiming to enhance digital contract processes.
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