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Experian stories

StackAdapt links with Experian to power UK ad targeting
Data Protection

StackAdapt links with Experian to power UK ad targeting

StackAdapt partners with Experian to plug its identity graph and UK audience segments into the ad platform, boosting first-party data targeting.

By Catherine Knowles • 3 min read • Wed, 18th Feb 2026
Why household context matters for the future of audience insight
Data Protection

Why household context matters for the future of audience insight

As personal identifiers fade, marketers are turning to household context for richer, privacy-safe audience insight that reflects real lives.

By Colin Grieves • 4 min read • Wed, 18th Feb 2026
UK health spending shifts from January spikes to habit
Data Protection

UK health spending shifts from January spikes to habit

UK health and wellbeing spend is smoothing into year-round habits, with fewer shoppers spending more and January gym spikes fading.

By Karen Joy Bacudo • 4 min read • Wed, 11th Feb 2026
AI-driven identity fraud costs UK economy GBP £1.8 billion yearly
Email Security

AI-driven identity fraud costs UK economy GBP £1.8 billion yearly

AI-driven identity fraud costs UK economy GBP £1.8 billion yearly, with synthetic identities causing 42% of cases amid rising festive season threats.

By Catherine Knowles • 3 min read • Fri, 21st Nov 2025
Identity fraud: The double-edged sword of trust and technology
Data Analytics

Identity fraud: The double-edged sword of trust and technology

AI-driven identity fraud in the UK has surged over 2,100% since 2021, with synthetic identities risking a £4.2 billion cost by 2027 without stricter screening.

By Dave Rossi • 4 min read • Thu, 20th Nov 2025

Global Stories

Experian stories

GapMaps partners with Panolytica on segmentation data
Customer Relationship Management

GapMaps partners with Panolytica on segmentation data

Retailers and planners in three markets will get finer consumer mapping as GapMaps adds Panolytica’s grid-based segmentation to its data marketplace.

By Joseph Gabriel Lagonsin • 3 min read • Wed, 22nd Apr 2026
New Zealand households cut festive discretionary spending
Gaming

New Zealand households cut festive discretionary spending

Cost-of-living pressure has left more than two in five households stretched, with bigger festive purchases falling faster than small treats.

By Joseph Gabriel Lagonsin • 4 min read • Wed, 22nd Apr 2026
Australians trade down to smaller treats, Experian says
Gaming

Australians trade down to smaller treats, Experian says

Cost-of-living pressure is pushing households towards cheaper indulgences, with personal care, digital goods and travel holding up best.

By Karen Joy Bacudo • 3 min read • Tue, 21st Apr 2026
Bauer partners Experian on cross-platform audience data
Broadcasting

Bauer partners Experian on cross-platform audience data

Advertisers will gain a single audience framework across Bauer’s radio, audio and publishing brands, spanning 120 stations and 50 publications.

By Sean Mitchell • 3 min read • Thu, 16th Apr 2026
Whatfix study warns AI adoption gap costs mid-sized firms
Software-as-a-Service

Whatfix study warns AI adoption gap costs mid-sized firms

Poor digital adoption could cost a mid-sized enterprise USD $10.9 million a year, as staff struggle to use AI tools effectively.

By Kaleah Salmon • 4 min read • Thu, 2nd Apr 2026
Banks issue warning over AI-powered identity fraud risks
Data Protection

Banks issue warning over AI-powered identity fraud risks

Rising deepfake and synthetic-identity attacks are prompting banks and regulators to back new guidance on hardening fraud defences.

By Shannon Williams • 4 min read • Wed, 1st Apr 2026
Experian brings in-platform data quality tools to Snowflake
Digital Transformation

Experian brings in-platform data quality tools to Snowflake

Experian integrates Aperture Data Studio with Snowflake AI Data Cloud to run in-platform data quality, governance and compliance workflows.

By Catherine Knowles • 4 min read • Thu, 12th Feb 2026
BioCatch warns AI agents will supercharge online fraud
Biometrics

BioCatch warns AI agents will supercharge online fraud

BioCatch warns AI shopping agents will turbocharge online fraud, urging banks and retailers to distinguish helpful bots from criminal misuse.

By Melania Watson • 4 min read • Fri, 16th Jan 2026
UK firms see responsible AI as key competitive edge
Digital Transformation

UK firms see responsible AI as key competitive edge

Most UK business leaders say responsible AI will be a key competitive edge within three years, but many still struggle to put it into practice.

By Catherine Knowles • 4 min read • Thu, 18th Dec 2025

Stories from Other Regions

Experian stories

Australians fear identity theft as online fraud rises
Surveillance

Australians fear identity theft as online fraud rises

Fraud is eroding trust in digital services, with 56% of Australians saying they have already suffered online scams or identity theft.

By Sean Mitchell • 4 min read • Thu, 9th Apr 2026
Superloop picks Aria for unified cloud billing push
Software-as-a-Service

Superloop picks Aria for unified cloud billing push

Superloop chooses Aria Billing Cloud to replace fragmented in-house systems and unify billing across its growing telecoms services.

By Mark Tarre • 3 min read • Fri, 13th Mar 2026
AI-powered fraud threats surge for Australian firms
Digital Transformation

AI-powered fraud threats surge for Australian firms

Australian firms warn generative AI is fuelling unprecedented fraud losses, as most say their defences and tools can no longer keep pace.

By Shannon Williams • 4 min read • Thu, 26th Feb 2026