Report stories - Page 38

The significance of edge to an organization depends on how much they outsource data hosting/processing needs. Understanding this is critical for data.

To appeal to a wider audience including older consumers, brands need to ensure that they highlight the applicability of products in day-to-day life.

Hootsuite received the highest possible scores in the measurement and data functionality, planned enhancements, and pricing transparency criteria.

Corporate culture is the biggest barrier to becoming a digital organisation, risking falling behind, according to Capgemini and Brian Solis.

Government and businesses urged to experiment with public and private datasets to uncover value and drive innovation.

Adobe's latest report highlights a significant gap between Australian marketers' self-perceptions and consumer expectations in digital advertising.

The latest State of Inbound report found 77% of C-level respondents say their business’ marketing strategy is effective, compared to 51% of employees.

Study underscores non-blocking architecture as key for mega data center efficiency, pivotal for today's digital transformation.

The insurance industry needs to embrace big data and wearable technology or risk being left behind, warns Dr Michael Naylor of Massey University.

Dick Smith Electronics NZ operations have an estimated net loss of nearly $100 million in book value with Ingram Micro and Synnex among the creditors.

Mega, the file storage firm, has hit back at claims it profits from 'content theft' in a report calling the allegations 'defamatory'.

Telco reports customer increase across New Zealand, bucking the previous trend spanning nine consecutive quarters.

Cybercrime’s global impact now matches drug trafficking, costing USD $388bn annually with over a million victims daily. Emerging markets most affected.

Kiwi businesses urged to leverage mobile and social media as 70% of New Zealanders now use social platforms and 36% access the internet via mobile devices.

A study by comScore reveals social networking is the top online activity for New Zealanders, accounting for 21.1% of their internet usage in May.

Symantec reports a festive decline in spam, with volumes dropping to a record low on 27th December, showing even spammers took a holiday break.

Norton’s Cybercrime Report reveals we often don’t report cyber crime and admits many engage in questionable online behaviour. Can we change?.

NetSafe warns New Zealanders of a growing cold calling scam where fraudsters impersonate IT support to plant malware or charge for fake fixes.

AVG's latest report reveals Turkey, Russia, Armenia, and Azerbaijan are the most dangerous places to surf the web, with Japan and Taiwan being the safest.

Symantec's June report reveals a 9% drop in phishing attacks despite spam comprising nearly 90% of all messages last month. EMEA remains a spam hotspot.