Search engines stories - Page 2

UK consumers are embracing AI tools but trust is splintering, with most cross-checking search, social and brand sites before deciding.

Yext predicts AI will overhaul online discovery by 2026, as trust in AI search grows and brands race to be chosen by algorithms.

Criteo says agentic AI will add a powerful new eCommerce layer, reshaping search, retail assistants and LLM ad models without replacing shops.

As generative AI eats into web search time, LoopMe reports brands shifting spend to fast-growing, ad-friendly mobile gaming audiences.

US-based Semify has bought Hong Kong's Dragon Metrics to expand its global AI-led SEO and reporting services across non-Google markets.

As AI reshapes communications, experts say human storytelling and clear brand narratives will define who thrives in the coming years.

Generative AI platforms have boosted digital discovery and sales, with app downloads up 319% and AI referrals generating 1.1 billion visits in June 2025.

AI is transforming search, urging companies to optimise content for AI alongside SEO to capture growing referral traffic from generative AI tools like ChatGPT.

A global survey finds 42% of shoppers trust AI-generated product summaries over websites, signalling a shift in how brands are discovered online before Black Friday.

UK shoppers now combine AI tools, social media, and peer reviews to guide online purchases, reflecting a shift from relying on single search sources.

OpenAI's Atlas browser stirs debate on AI's impact in search, raising concerns over transparency, security risks, and the future of information browsing.

Perplexity has launched its Comet browser publicly, offering AI-powered assistance in a format aiming to reshape how users explore the internet.

Cloudflare launches Content Signals Policy, enabling creators to control how AI companies use their online content, enhancing robots.txt capabilities.

A global survey reveals 33% of Gen Z and 26% of Millennials prefer AI platforms over search engines for shopping advice, signalling a shift in consumer habits.

UK shoppers are rapidly embracing generative AI this Christmas, with 71% using it to pick gifts and manage budgets amid rising cost of living worries.

Cloudflare now blocks AI crawlers by default, requiring explicit permission to access web content, giving creators control and potential compensation options.

Ofcom introduces strict Online Safety Act rules by July, forcing UK tech firms to shield children from harmful content like self-harm, abuse, and risky challenges.

The way we search online has transformed significantly, yet websites remain largely unchanged, leading to frustrations for modern users seeking intuitive experiences.

HubSpot has launched AI Search Grader, a free tool to help brands monitor their presence in AI-driven search, amid growing reliance on generative technologies.

Global spend on Anti-Money Laundering systems by non-financial entities is set to soar 170%, reaching $6.3 billion by 2028, driven by stricter regulations.